Don’t Forget™
Sponsor a specific task inside AddressGenie's hosted moving checklist and appear as the answer at the precise moment a mover is ready to act on it.
What it is
Don't Forget is the hosted, interactive moving checklist AddressGenie gives every mover. Each task — set up internet, change the locks, hire movers, haul away junk — can carry a sponsor. When the mover reaches that task, your offer is the recommended way to complete it.
How it works
Opening a task's helper is a real-time signal of purchase intent. Your placement can run as a lead handoff (CPL via API), a click-out (CPC or affiliate), or a sponsored reminder delivered by email or SMS when the task becomes time-relevant to the mover's date. The sponsor is the solution to the task, not an interruption — fully consistent with the Help Test.
Targeting
The task itself is the targeting: a “set up internet” task is an internet shopper. Layer move date, new-address geo, and owner versus renter for precision.
Don't Forget — common questions
How is Don't Forget different from a banner ad?
It is not interruptive. Your brand appears inside a task the mover is actively trying to complete, as the recommended way to get it done.
What pricing models are available?
Lead handoff (CPL via API), click-out (CPC or affiliate), and sponsored email or SMS reminders, priced by vertical.
What signals that a mover is ready to buy?
Opening a task's “do it now” helper is a real-time declaration that the mover is ready to act on that specific service.
